Skip to main content

#10 Things you're Doing Wrong with Your Online Community

Online marketing


Here’s the real scoop on engaging…
Everyone keeps telling you to ‘engage’ together with your online community, but how does one know if you’re doing it right?
Let’s start by defining what is meant by the community. It’s an interactive online hub where customers, fans, partners, employees, and/or members can communicate and share. It may even be tied to content and interaction from social media accounts.
Here are 10 belongings you could be doing wrong, and the way to form a fast course correction.

1. You’re Ignoring Them
Building a community seems like an enormous task, and you don’t have many resources. You’ve just decided to ignore them. That’s an error, because consistent with SAP-commissioned Forrester Research, “Communities play a key part in providing content and instilling confidence in buyers.”
Course Correction: Do a fast survey of your customers and determine where they spend their time online. Set up an outpost on their favorite social space and become a valuable participant.

2. You’re Talking “At” Them too Much
You’ve wrapped your arms around your community, perhaps found out a Facebook page for your business, but you’re posting 10 times each day. All of your posts are blatant promotions for your business. Nobody’s got time for that.

Course Correction: Mix in some external content, comments on others’ posts, and confirm you’re not posting too often for the social network you’re in.

3. You’re Interrupting Them
Someone once told you it had been an honest idea to talk with people on Twitter. So you’ve been injecting yourself into hashtags, direct messaging strangers, and trying to tap into news moments (AKA “newsjacking”).
Course Correction: It’s still an honest idea to start out a conversation on Twitter et al. , just don’t barge into others’ conversations unless you’re invited. Don’t be creepy, be relevant, and helpful. And be very careful of tagging into breaking news stories. It can easily go wrong.

Comments

Post a Comment

Popular posts from this blog

Everything know about 5G network

While 5G isn't expected until 2020, an increasing number of companies are investing now to prepare for the new mobile wireless standard. We explore 5G , how it works, and its impact on future wireless systems. 5G simply stands for the fifth generation and refers to subsequent and newest mobile wireless standard supported the IEEE 802.11ac standard of broadband technology, although a proper standard for 5G is yet to be set. According to the Next Generation Mobile Network's 5G white paper, 5G connections must be based on 'user experience, system performance, enhanced services, business models and management & operations'. And consistent with the Groupe Speciale Mobile Association (GSMA) to qualify for a 5G a connection should meet most of those eight criteria: 1.One to 10Gbps connections to endpoints in the field 2.One millisecond end-to-end round trip delay  3.1000x bandwidth per unit area 4.10 to 100x the number of connected devices 5.(Perception of) 99.99...
Post a Comment
Read more

technology invention(digital pen)

This digital pen is a computer invention that transmits writing into digital media. Although touch screen devices represent a movement faraway from paper, approximately eighty-percent of companies still use paper-based forms. Many professions hand-write their notes, tables, diagrams, and drawings rather than using tablets or other devices. The computer pen is like a daily ink pen (even uses refillable ink) that writes on regular paper, except it's an optical reader that records motion, images, and coordinates. The recorded data is then transmitted to a computer via a wireless transmitter.  You can browse and edit your written notes, diagrams, tables, or drawings.  Another useful feature of this computer invention is that hand-written digital files are often easily converted into text fonts to be used in word documents or emails. Digital pen technology was first developed by the Swedish inventor and entrepreneur Christer Fåhraues.  Fåhraues is a physician and has a...
Post a Comment
Read more